The Bike Cooperative

The More Members Buy, the Lower Your Cost

Imagine if you had the leverage of 300 stores instead of 10, 5 or 1. With The Bike Cooperative's combined scale, you can take advantage of the collective buying power of 300 retailers.


Our Power Buy program offers exclusive product savings for individual bike shops. At the 300 store price, you can be sure you're getting the best price on special buys from our supplier partners, no matter what your size. Product Power Buys are available on:

  • Helmets
  • Bike Racks
  • Pumps
  • Locks
  • Eyewear
  • Apparel
  • Lubes
  • Accessories
  • And Much More!

National Advertising

Our Power Buys are not limited to product. The power of the cooperative gives members added marketing muscle as well. In Spring 2010 we launched our first-ever national advertising promotion, The Great American Bike Fest, which provided members with a strong kickoff to their season. It was such a success that it is now an annual event. The Great American Bike Fest features:

  • Heavily discounted, fully customizable direct mailers.
  • Free emails to your customers.
  • National online advertising.
  • Wide assortment of product discounts from our supplier partners.
  • Special consumer financing buydown.
  • Promotional POP & More!
Joe & Cheryl Russell, Russell's Cycling & Fitness, Washington, IL

"Membership has provided the tools to harness and maximize our store's potential. Potential that we had never, ever imagined."

Joe & Cheryl Russell,
Russell's Cycling & Fitness
Washington, IL